With over 20 years of career, Stefano Fake is a pioneer and one of the main creators of the immersive digital art experiences, ie those audiovisual installations that aim to immerse the viewer inside the work of art itself, through digital technologies and monumental video projections.  The experiences designed and created by STEFANO FAKE & THE FAKE FACTORY have helped to define the format, the language and the success of the immersive digital exhibitions, thanks to an unprecedented media exposure and a series of attendance records in Italian and international museums. (+ 4 millions visitors in 2012-2022). Many of The Fake Factory’s installations have become milestones of contemporary immersive digital art. (ImmersiveExperience.Art)

In 2001 Stefano Fake was also the first artist in the world to use video projections inside the mirror rooms, creating a unique and extraordinary immersive installation, which today has become one of the most iconic and widespread works of immersive art in many international exhibitions. (ImmersiveMirrorRoom.Art)